Microsoft Dynamics 365 Marketing
The best tool to orchestrate all marketing activities
Create custom-tailored experiences, for every client, at every touchpoint, to enhance relationships and nurture brand loyalty.
Dynamics 365 Marketing is a comprehensive marketing tool that unifies your customer data, powers marketing automation, and enables you to design customized marketing campaigns triggered by specific events. It improves customer experiences, allowing you to orchestrate personalized journeys across all touchpoints to strengthen relationships and earn loyalty. The D365 Marketing app works seamlessly with D365 Sales, D365 Customer Insights, Microsoft Teams, and other products. It allows you to make faster and better decisions using the power of data and AI.
Dynamics 365 Marketing - The right fit for your particular business
Qualysoft recommends Microsoft Dynamics 365 Marketing as one of the most efficient and comprehensive solutions to sustain your marketing efforts. With its comprehensive portfolio of features, including centralized customer data, marketing automation, and personalized event-triggered campaigns, D365 Marketing easily empowers your businesses to create meaningful, customized experiences for your customers. By leveraging this powerful software you can drive customer engagement, increase brand loyalty, and succeed with all your marketing objectives.
1. Engage all your customers in real-time
Orchestrate journeys in real time - by responding to customer interactions across various channels, such as email, web forms, and text messaging (SMS).
Create tailored customer experiences - by using custom journeys triggered by their interactions. You can leverage pre-built event triggers or develop custom ones.
Simplify journey management by using reminders and repeating messages to encourage customer action until a qualifying event or activity occurs.
Stay up-to-date with real-time customer data and define new customer journeys without requiring any code. Create holistic journeys that consider real-time data changes across any Dynamics 365 app.
2. Personalize customer experiences with AI
Improve marketing efficiency by using real-time KPIs and dashboards to track business goals, customer journey, and content impact. Utilize analytics and Microsoft Power BI dashboards to enhance customer journeys.
Create engaging content with the help of AI - by leveraging the AI-driven email editor, which generates content ideas including images, offers, and dynamic content to maximize engagement.
Delight your customers with rich personalization options by generating custom messages that automatically incorporate the right content for each individual.
Increase engagement by running A/B tests to identify the best content, and personalize channels for each customer based on their previous activities and preferences.
Connect with Dynamics 365 Customer Insights to sustain your strategy based on a 360-degree understanding of the customers, targeting, turning insights into relevant actions in customer journeys, and visualizing customer interactions.
3. Build seamless experiences through solid internal collaboration
Manage all email content and workflows by creating brand profiles, allowing streamlined operations at scale. Define access at global and local levels to support strategy across brands, geographies, and product lines.
Unify and share customer data securely by aligning teams across your company, with the ability to share a single, real-time view of customer context across all your D365 applications.
4. Delight your customers and earn their loyalty faster
Convert event, meeting, and webinar attendees into loyal customers by streamlining event and webinar planning. Nurture registrants before, during, and after the event to improve attendee engagement, and deliver top-quality webinars.
Design end-to-end journeys that increase consumer engagement by creating personalized journeys using demographics and behaviors, allowing for the orchestration of experiences across marketing, commerce, sales, and service. Act based on solid feedback using D365 Customer Voice.
Nurture leads and accounts by sending timely newsletters and personalized notifications. Win more and more individual leads or run account-based marketing campaigns to align with sales, benefiting from increased engagement and potential revenue growth.
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